Monthly Archives: April 2013 Overview Employed to create a logo and front-end design/build for a local business focused on bicycle sharing. All transactions would occur from a mobile device. Challenge Because the website URL had to be present in the logo I wanted to find an inventive solution avoiding a simple type treatment. I was excited about exploring… Read more »

Biketoberfest Logo

21st annual Biketoberfest Logo

Biketoberfest Logo Overview Create a logo for the annual “Biketoberfest” celebration in Daytona Beach, Florida. The event was created to draw tourists to Daytona bi-anualy in conjunction with the popular Daytona Beach Bikeweek. Challenge Creating a logo that avoided the use of flames, skulls, eagles, and tribal decoration commonly seen in “biker” related logos and… Read more »

Infiniti Email

Infiniti First Reminder Responsive Email Design

Infiniti Respsonsive Email Overview Create the common “First Reminder” email for Infiniti owners sent by the dealer from which their car was purchased. An alternate mobile content flow was necessary. Challenge Infiniti brand standards are restrictive with regards to creative freedom. Solution Infiniti photography COULD be manipulated, I kept it classic but created a tesselated… Read more »